BOTSWANA PRIVATE SECTOR DEVELOPMENT
Export promotion
Successful use of exhibitions
Exhibitions and trade shows are a unique chance for potential customers to see, hear, touch and experience your product or service first hand, for the same cost of a colour page ad in a trade journal.
There exists no other way in which you can demonstrate your product or service to so many potential customers. But they only work if they are organised efficiently and in advance.
Course description
Exhibiting can be enormously rewarding but it's not for the faint hearted.
You need commitment and sound planning. Whether you are considering exhibiting at a particular exhibition or are formulating an exhibiting policy, you need to know the basics on how to succesfully plan a trade exhibition.
This course presents the tips & tricks on how to take the most out of a trade exhibition.
It includes:
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Before the Event
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Preparation
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Planning tips
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Do & don'ts
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At the Event
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Dealing with time wasters
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The art of attraction
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The follow up
2010 - present
2010 - present
Registration
Book your place here
Related trainings
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Use online tools for information
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Labelling & packaging
Print Catalogue
Online Catalogue
Sessions
Dates: to be confirmed
Schedule: to be confirmed
Location: to be confirmed
Language: English